Episode 2
2. The Rich Girl Operating System (Installing Abundance.exe)
Your nervous system is either premium fuel or sugar in your gas tank and it's determining every business decision you make.
Learn the three states of entrepreneurial regulation and why successful women's brains are literally wired different (spoiler: it's not genetics, it's conditioning).
This episode reveals why your amygdala thinks charging premium prices will literally end your bloodline and how to reprogram that drama queen part of your brain.
Transcript
Welcome back to the Rich Girl.
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:Reset.
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:I'm Alyssa, and if you listen to
episode one and immediately started
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:spiraling about your own Broke
girl programming, congratulations.
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:You're having a breakthrough,
not a breakdown.
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:Today we're diving into something that's
going to make you realize why you've been
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:trying to run a Tesla on bicycle fuel.
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:We're talking about the
rich girl operating system.
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:Basically how successful women's brains
are literally wired different and no, it's
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:not because they read, think and Grow Rich
17 times while standing on their heads.
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:Because here's the tee.
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:You can have all the business
strategies in the world, but if your
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:nervous system is still running on,
please don't notice me software while
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:you're trying to scale to six figures.
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:That's like trying to stream
Netflix on dial up internet.
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:Technically possible, but you're
gonna have a bad freaking time.
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:Let's start with some uncomfortable
neuroscience that's going to
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:make you wanna file a complaint
against your own amygdala.
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:When broke people make decisions,
they're prefrontal cortex.
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:That's the smart, logical
part of your brain.
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:Gets absolutely body slammed by their
amygdala, which is basically your
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:brain's most dramatic friend who
thinks ordering guac at Chipotle is a
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:life-threatening financial decision.
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:The amygdala's job is to keep you
alive, and somewhere along the way
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:it decided that charging premium
prices is equivalent to jumping off
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:a cliff while juggling chainsaws.
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:So every time you try to level up.
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:Your amygdala throws a
full toddler tantrum.
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:But what if they say no?
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:What if they think we're greedy?
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:What if we end up living
in a van down by the river?
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:Meanwhile, rich people's nervous
systems have been trained to stay
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:regulated during financial decisions.
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:Their amygdala isn't having a seizure.
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:Every time they see a big number, they
can think clearly about ROI while you're
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:over here having an existential crisis.
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:About whether $97 is too
expensive for something that
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:took you three months to create.
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:It's like the difference between
a surgeon performing brain surgery
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:and someone trying to thread
a needle during an earthquake.
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:Same hands, completely
different nervous system States.
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:This is exactly why I created
this EFT session called Imposter
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:syndrome SmackDown, because your
amygdala needs to learn that success
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:isn't actually going to kill you.
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:EFT literally interrupts that drama queen
part of your brain before it can hijack
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:your entire decision making process.
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:Now let's talk about the two
main operating systems running
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:in entrepreneurs' brains.
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:Because this comparison is more
tragic than watching someone try
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:to use Internet Explorer in 2025.
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:Scarcity OS thinks like this.
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:There's not enough.
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:I have to fight for every opportunity.
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:If I charge too much, they'll leave.
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:If I don't reply to emails immediately,
they'll find someone better.
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:Success is limited, and I better
grab whatever crumbs I can get
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:before someone realizes I'm a fraud.
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:This operating system makes
every decision from fear.
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:It's like having a really anxious
helicopter parent living in your head,
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:constantly worried that if you step out
of line, terrible things will happen.
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:Except the helicopter parent has
anxiety about their own anxiety
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:and needs therapy abundance.
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:OS thinks like this.
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:There's plenty for everyone.
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:The right people will
pay my prices happily.
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:If someone can't afford
me, they're not my person.
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:My success creates more
opportunities for others.
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:Wealth flows naturally to
valuable people, and I'm obviously
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:valuable af See the difference?
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:One system is constantly in survival mode.
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:The other is in creation mode.
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:One system is playing defense
against imaginary threats.
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:The other is playing offense
with actual opportunities.
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:And here's the kicker.
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:These aren't just mindsets.
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:You can positive think your way into
like some kind of psychological CrossFit.
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:These are actual neural pathways
that have been carved into your
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:brain through years of conditioning.
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:You can't just decide to think different.
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:You have to literally rewire the hardware.
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:This is why I have this whole wealth
drip series where you're literally
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:reprogramming your subconscious
while you're shampooing, because
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:if you're going to be in the shower
anyway, might as well come out
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:with a millionaire mindset, right?
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:Here's something that's
going to blow your mind.
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:Your nervous system state determines
your decision making capacity more
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:than your iq, your experience,
or your strategy combined.
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:When you're in a regulated nervous
system state, what we call safety
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:mode, you can think clearly, see
opportunities, make bold moves.
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:You're operating from your prefrontal
cortex, which is basically your
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:brain's, CEO, who went to Harvard
Business School and drinks green juice.
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:But when you're dysregulated in fight,
flight, or freeze mode, you literally
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:cannot access your higher brain functions.
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:You're making decisions
from your reptilian brain.
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:Which has the sophistication
of a smoke detector that goes
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:off every time you make toast.
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:It can only detect safe or danger.
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:And guess what?
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:Most growth opportunities register
as holy crap Danger Abort mission.
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:This is why you can know exactly what you
need to do in your business, but when it
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:comes time to actually do it, you suddenly
can't remember how to spell your own name.
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:Your nervous system has hijacked
your brain and locked you out of your
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:own intelligence like a bouncer who
doesn't recognize you without makeup.
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:It's like trying to perform surgery while
someone's chasing you with a chainsaw.
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:Technically, you have all the medical
knowledge, but good luck accessing it
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:while your amygdala is having a full
meltdown about potential death by scalpel.
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:So what makes rich girls different?
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:Their nervous systems have been trained
to stay regulated at higher levels
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:of success, visibility, and wealth.
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:And before you start thinking
they're just naturally confident.
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:Honey, no.
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:This is about nervous system conditioning,
not genetic lottery winnings.
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:Think of it like this.
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:If your nervous system capacity is a
container, most people have a shot glass
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:trying to hold a gallon of success.
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:Every time more abundance tries
to pour in, it overflows and their
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:system freaks out like a wet cat.
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:Rich girls have expanded their
containers through consistent
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:nervous system training.
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:They can hold bigger numbers, bigger
opportunities, and bigger visibility
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:without their nervous system thinking
it's under attack From an army of
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:judgment trolls, your brain is basically
a muscle that's been working out.
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:At the Scarcity gym for years.
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:So your scarcity muscles are jacked while
your abundance muscles are atrophied
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:But here's the beautiful part.
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:Neuroplasticity means you
can rewire this at any age.
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:Your brain doesn't care
if you're 25 or 55.
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:It's ready to learn new tricks.
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:Let me break down the three nervous
system states and how they show
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:up in your business, because this
is like a personality test, but
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:for your autonomic nervous system.
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:Fight flight mode, This is
hustle culture on steroids
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:mixed with a Red Bull addiction.
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:You're constantly moving, constantly
doing, but it's frantic energy.
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:You're posting content like
your life depends on it.
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:Saying yes to everything and
burning out every three months
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:like a phone battery from 2015.
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:This feels productive, but it's
actually just anxiety with a
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:business plan and a vision board.
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:Freeze mode.
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:This is when you know what to do, but
you literally cannot make yourself do
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:it like your brain has been possessed
by the spirit of procrastination.
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:You stare at your
computer screen for hours.
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:You write and delete the
same Instagram caption.
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:14 times you research the
best time to post instead of
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:just posting the damn thing.
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:This is your nervous system protecting
you by making you invisible,
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:which is great for avoiding saber
tooth tigers, but terrible for
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:building a business safety mode.
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:This is where the magic happens.
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:And angels sing and
unicorns shit rainbows.
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:You feel calm, clear and confident.
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:Decisions come easily.
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:You can see opportunities instead
of just threats everywhere.
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:You trust yourself, you move with
intention instead of reaction.
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:This is the state where rich
girls live, and honestly,
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:the real estate is fantastic.
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:Most entrepreneurs are ping
ponging between fight flights.
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:And freeze like a drunk person in
a revolving door, never spending
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:enough time in safety mode to
actually build sustainable success.
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:Once you understand this,
everything clicks like a perfectly
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:organized Pinterest board.
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:It's not that you're lazy or lacking
strategy or not meant for this,
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:it's that you've been trying to
run a sophisticated business from
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:a dysregulated nervous system.
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:It's like trying to perform
brain surgery while riding a
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:rollercoaster during an earthquake.
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:The problem isn't your surgical
skills, it's the environment
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:you're trying to work in.
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:When you regulate your nervous system
first, everything else becomes easier.
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:Content creation flows, sales
conversations feel natural.
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:Pricing decisions become obvious.
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:It's not magic, it's just accessing
the intelligence that was always
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:there, like finding your phone when
it was in your hand the whole time.
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:This is exactly why the Rich Girl
Reset bundle includes these specific
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:nervous system regulation tools
because you can't just think your
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:way into a new operating system.
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:You need actual practices that rewire
your brain at the cellular level.
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:In our final episode, I'm giving you
the exact rich girl reset protocol,
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:the daily practices that will start
rewiring your nervous system for
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:abundance instead of survival.
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:But between now and then, I want you
to start noticing your own nervous
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:system states throughout the day.
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:When do you feel calm and clear?
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:When do you feel frantic or frozen?
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:Just observe without judgment like you're
a scientist studying the fascinating
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:creature that is your own brain.
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:Because awareness is the first step
to upgrading your internal operating
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:system from broke girl survival
mode to rich girl creation mode.
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:And honestly, it's about damn time you
got the software update you deserve.
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:See you in episode three where we're
installing the actual rich girl
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:operating system that makes all of
this automatic instead of exhausting.